“No Twitter, Facebook, YouTube or TwitPic!” That’s the dictate being sent to sports fans and students of Southeastern Conference member schools if they want to attend athletic events. Under its newly adopted media policy, the SEC has informed its schools that “Ticketed fans can’t produce or disseminate (or aid in producing or disseminating) any material or information about the Event, including, but not limited to, any account, description, picture, video, audio, reproduction or other information concerning the Event.”

It’s effectively a ban on all so-called “social media”. Per the new regs, a fan could get ejected from the premises simply for using his iPhone to take a picture of himself at a Gators football game and sending it to his friends on Facebook.

So what’s behind this boneheaded move? The $3 billion contact with CBS for the next 15 years, giving that network exclusive media rights to cover SEC ...